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The yellow and blue Swedish giant did what I thought was an ingenious promotional antic this morning within the east-west bound train, complete with staff in pajamas! heh! So cool! So cute!

I was one of the curious onlookers, as I waited to step into the carriage at outram from NEL, what greeted me were commuters stepping out with errm pillows in their hands? I stepped in and hey almost everyone had pillows in their hands! Okie, what's going on? Sneaked a glance at the lady's beside me and saw the logo of the Swedish giant! so cool! On top of the free pillows, these lucky ones can exchange the tags for free drinks and hotdogs at the store itself. Such an ingenious act in a bid to increase the already high traffic in its store in conjunction with its bedroom promotion, dont you think?
Now Shove 1 in my hand and I will miss my stop. I will be lulled. =)
Guess she knew that's why she ignored me! The promoter in pj's ignored me as she walked through the carriage with pillows in her hands. Pffft. =P

Was it happening along the other lines too? Not along NEL, that much I know. Hmm..

Even more curious onlookers as people with pillows alighted. Heh! But at least I know now what it was all about although I was not one of the lucky ones with a pillow in hand. =)

Enjoy the long weekend everyone!


-- tea's thoughts --
9:26 AM
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About Tea

Born a Virgoan in 1977.


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